Client:
Vaheh Khachatouri
Date:
2024
Services:
- Illustration
- Art Direction
Description:
Win is a commissioned card game about getting things done. Sharp and simple illustrations help groups in professional settings find their potential and take action.
Client:
Gless Immobilien GmbH
Date:
2023
Services:
- Illustration
- Brand identity
- Graphic Design
Description:
GlessHub has experienced rapid growth as a digital innovation center in the
Alpine region. And to meet the increasing demand for networking, they reached
out to me again to design their new meeting room called GlessHub_Garden Space.
Our shared goal, alongside the marketing team, was to design an experience for
viewers that would transport them to a serene environment seamlessly integrated
with nature. We wanted to foster an atmosphere where work and creativity flow
effortlessly while also evoking an emotional connection with the imagery.
That’s how these illustrations, inspired by classical gardens, came to life.
I incorporated a storytelling element featuring mythical creatures coexisting
with regular individuals under this atmosphere of digital innovation. These
illustrations now adorn their storefronts, website, and social media platforms,
establishing a unique connection with their audience and elevating the brand
with a premium style and identity.
Client:
Vaheh Khachatouri
Date:
2024
Services:
Description:
WIN is an illustrated card game designed by Gustavo Ferregan, commissioned by business consultant Vaheh Khachatouri. This game aims to become an educational tool that allows teams to inspire each other through gameplay, exploring new concepts related to teamwork. The illustrations, which depict people in everyday situations within work environments, transform this illustrated universe into more than just a game; it is an immersive experience carefully crafted to ensure that work is not taken too seriously and is not viewed as just another activity in corporate life. In fact, the design of characters in absurd and humorous situations seeks to create connections with common experiences, fostering empathy and collaboration. Each move within the game turns into a disguised lesson, inviting participants to reflect on their work dynamics and strengthen team cohesion in a fun and enjoyable way.
Client:
Consolidate Software GmbH
Date:
2023
Services:
- Illustration
- Graphic Design Interface concept
Description:
Consolidate is software designed to optimize internal tasks in companies. With
clients across Europe, its reach is constantly expanding. The Consolidate team
comprises programmers, UX/UI designers, business experts, and workplace
specialists. Together, they collaborate to create a simple and efficient work
environment for themselves and the companies they aim to assist. When I
was invited to collaborate on the Consolidate Teams project as an illustrator
and designer, I worked closely with the programming and UX/UI teams to create
visual elements that would define the personality and style of the different
teams within Consolidate. For instance, one of these teams is known as “Zebras”
and focuses on marketing and public relations. These illustrations play
a crucial role within the company, as they not only assign roles to each team
but also serve as a communication system for defining tasks and objectives in
relation to other groups. These illustrations are integrated into interfaces,
newsletters, avatars, and posters within the offices, enhancing the overall
visual experience and creating a unique visual identity for Consolidate.
Client:
Gless Immobilien GmbH
Date:
2022
Services:
- Illustration
- Brand identity
- Graphic Design
Description:
GlessHub is not just a coworking space; it is a hub for innovation and idea
exchange among technology startups and digital companies.
In their journey to establish themselves as a renowned reference, they
recognized the importance of creating a visual identity that would effectively
communicate with those who wanted to be part of their creative atmosphere.
As part of the marketing team, my role was to assist in developing GlessHub’s
corporate design, which included illustrations for their website, posters,
newsletters, and social media. The visual concept revolved around simplicity,
focusing on people as the core element. By using fewer words and vibrant images,
we aimed to convey significant values and ensure usability across all platforms.
The strategy proved successful, and GlessHub has now become a prominent presence
in the Alpine region of Austria and its neighboring countries, such as Germany,
Switzerland, Liechtenstein, and Italy. It serves as a central hub for gathering,
fostering dialogue, and driving digital innovation.
Client:
Krankenpflegeverein Klaus-Weiler-Fraxern
Date:
2022
Services:
- Brand identity
- Illustration
- Signage Design
Description:
As the creative hired for Krankenpflegevereine’s new headquarters in
Klaus-Weiler-Fraxern, Vorarlberg, my task was to create a visual experience that
went beyond ordinary architecture. I aimed to effectively communicate the
institution’s values of holistic healthcare and support, while establishing a
strong emotional bond between the residents and the breathtaking surrounding
landscape. The result is a truly captivating transformation. The
building’s façade comes alive with an interactive image showcasing a dynamic
panorama: people moving through the magnificent Austrian Alps, representing the
region’s unique character. Accompanying them are the dedicated members of
Krankenpflegevereine, symbolizing their unwavering commitment to the community.
This intervention seamlessly turns the building into a vibrant meeting point for
the region, where residents feel a profound sense of connection through custom
illustrations. Additionally, I designed and illustrated an interior
signage system for offices, laboratories, and corridors that harmonizes with the
exterior artwork.